Sarah Morgan > Vaxa Group Brisbane

SARAH MORGAN

PARTNER - COMMUNICATIONS & MEDIA

Sarah is a respected communications specialist with a strong focus on media relations, custom publications, content marketing and stakeholder engagement. Combining her 16 years of experience as a print and online journalist and corporate communications professional, Sarah has made a name for herself for delivering innovative, targeted and strategic marketing and communications programs that far surpassed original KPIs and briefs.

Sarah was a senior print journalist with several regional newspapers, magazines and online publications in Australia and England, with a key focus on business, property, food and lifestyle. Now she’s a respected communications expert with a vast array of projects, strategies and campaigns to her name. Sarah has worked across a vast range of industries such as recruitment and HR, technology, retail, hospitality, extractive industries, construction, property and not-for-profit organisations.

Sarah has provided strategic communication and stakeholder engagement project management for companies such as Davidson, Mantle Group, James Squire, RCSA, Clubs Queensland, Johnathan Thurston Academy, The Big Pineapple, the former five-star Hyatt Regency Coolum resort, Lend Lease, Coles Development, Hanson Construction and several residential and commercial development projects throughout Queensland.

Key media/project skills

PR and media relations
Communications and community engagement
Strategic planning and development
Crisis and issue management
Stakeholder strategy and engagement
Workshop facilitation
Custom publications and editing
Event management and co-ordination
Digital marketing, content creation and copywriting
Project management and team leadership
Creation and management of media and public relations campaigns
Public and client meeting facilitation

Major projects and capability

Worked with Hanson Construction on developing a strategic community engagement project for their Wolffdene Quarry. The project won a global award in engagement and has been used as a key example on their other international operations.
Provided stakeholder engagement, marketing and PR support for the launch of Australia’s largest micro-brewery, The Charming Squire, at South Bank.
Project managed the stakeholder engagement and publicity for the $5 million rebuild of the new Jimmy’s on the Mall in the middle of Queen Street.
Project managed the community engagement for the new Coles supermarket at Nambour, where the former Sugar Mill was located.

Our People

Vaxa Group’s team are all highly-skilled experts in their respective fields, with vast experience across key fields including Business Development, Strategy, Operational Planning, Communications, Data Analytics, Content Marketing, Crisis Management, Government Relations and Policy Development.

Todd Crowley

Managing Partner

As the Founder and Managing Partner of Vaxa Group, Todd is a Business Development, Strategy, Engagement and Management professional with over 20 years practical experience, designing and delivering business solutions within the Asia Pacific region.

Greg Bourke

Partner – Community Engagement & Business Development

With more than 20 years of diverse experience in business communications for both the public and private sectors, Greg’s experience has seen him take on many roles including business development, strategic planning, stakeholder and government relations, as well as development policy and analysis.

Sarah Morgan

Partner – Communications and Media

Combining her experience as a print journalist and corporate communications professional, Sarah has made a name for herself delivering innovative, targeted and strategic marketing and communications programs that far surpass original KPIs and briefs.

Curtis West

Partner – Data Analysis, Software Engineering

Curtis is a data analytics specialist, business analyst, and software engineer bringing together experience in these areas and his outcomes-driven motivation to deliver meaningful results in a range of business areas. Curtis is able to rapidly evaluate and strategise the leveraging of data and software systems for improved commercial outcomes.

Neil Melloy

Executive Manager – PR & Media

Neil is an experienced news executive with more than 30 years’ experience across print and digital media in Australia and the UK

Kirsten Sealey

Marketing Specialist

Kirsten is a highly experienced marketer and executive manager with a career spanning over 15 years. In this time, Kirsten has held managerial positions in some of Queensland’s most iconic arts companies including Expressions Dance Company, Brisbane Writers Festival and the Empire Theatres, Toowoomba, as well as within the education sector in the UK and as a consultant across a multitude of industries.

Paddy Hallinan

Strategic Engagement and Planning Specialist - Government

A retired ADF Colonel, Paddy is a proven leader with over 30 years Defence, security, crisis management and operational logistics experience. His background and currency within the ADF allows for visibility on current Defence initiatives, key stakeholders and Tier 1 and 2 contractors.

Erin Long

MEDIA AND COMMUNICATIONS SPECIALIST

Erin is a media and communications specialist with a strong focus on media relations, content marketing, social media communication, copywriting and editing.

Kate Wilson

Communications Specialist

Kate is a communications specialist who has more than 15 years’ experience in content creation, media relations, digital marketing and copywriting. She is currently delivering strategic and proactive corporate communications campaigns for clients across a range of industries.

Meera Nambiar-Sgro

Communications Coordinator

Meera is a media communications all-rounder with a keen eye for sourcing attention-grabbing, proactive media opportunities. She has more than 10 years’ experience across print and radio journalism, corporate communications and media relations.

Dr Mark Harvey

Governance and Change Specialist

Dr Mark Harvey is an organisational culture improvement specialist with internationally recognised expertise in designing and delivering outcome-driven programs in Australia and overseas.

Cassandra Mohr

MARKETING COORDINATOR

Cassie is an experienced marketing professional who has a strong focus on social media strategy, email marketing, copywriting for traditional and digital channels and event and project management.

Andrew Park

Strategic Advisor

Andrew is an experienced government affairs professional with over 20 years' experience working in senior levels across Australia's public and private sectors, and currently serves as Thailand's Honorary Consul-General for Queensland.

Remi Gamble

Communications Consultant

Remi is a communications consultant and has delivered a range of innovative marketing, public relations and stakeholder engagement campaigns for clients in the property, retail, hospitality and not-for-profit sectors.

Rochella Brisset

Vaxa Group Accountant

Paul Eagleson

Senior Advisor

Paul is a 25-year resources industry professional with experience in corporate social responsibility, stakeholder relations, tenement management, business development & business improvement.

Ben Wilkinson

Analyst

Ben is a QUT graduate with a degree in applied mathematics, with experience working in local government and the medical sector.

Tyrone Ranatunga

Data Analyst

Tyrone specialises in providing technology assurance and project services. He has experience in software design and implementation, IT establishment, IT risk, project assurance and business resilience.

Jamie Phillip Gascoigne

DIGITAL SPECIALIST

Jamie is a highly experienced multimedia and digital designer with over 18 years in the industry. He is accomplished in providing a wide range of solutions across multiple industries in Australia, New Zealand and the United Kingdom.

Louisa Busfield

Accounts & Administration Assistant

Louisa has grand plans as she steps into the world of media and content creation. Passionate about client engagement, she brings to her role experience in administration and customer service.

Nicholas Anthony

Communications Assistant

Nicholas is a recent QUT graduate with a double degree in Business and Media and Communications. As Nicholas is at the very forefront of the latest teachings, he delivers a contemporary approach to public relations, digital marketing, and campaign planning.